Tuesday, October 2, 2007

Advertising The Key-Word To Home Business Success

Dear Reader,


There is no question about it that advertising is the key-word to the success of any business – small or large, old or new. No business can succeed or last long without advertising and marketing practices. To ensure long-term and lasting success, a business must engage in marketing and advertising in some way. You know or you might have heard the old adage that “it takes money to make money” that means, that advertising is not for free. Every business must consider an advertising campaign budget to keep it at the top.

Word of Mouth Advertising

Naturally the best form of advertising is word of mouth advertising. The word of mouth advertising is free and can only be influenced though the good service of the company. This type of advertising is the most effective way to build up the best credibility for the business or business owner. The word of mouth advertising comes from happy and satisfied customers and clients that wish to share their positive experience with other people. Most of the time, they tell their friends, family, and coworkers about their experience with the service or with a particular product and help bringing new customers to the business. This advertising is very effective for every type of business meantime the quality of the product and the service of the business is kept as a priority. On the other hand the word of mouth advertising can also be fatal or deadly when product quality or the quality of the service change or don’t meet the expectation or the satisfaction of the customers.

While word of mouth is one of the most effective and free way to get the word spread about a business, it is not the “be all end all” of advertising. Television spots, radio spots, on billboards and in print advertising are still besides the online marketing a very effective way to get the business, product or service out to the public. These methods of advertising are naturally not very cheap and therefore not as realistic and doable for most of the small businesses.

Online Advertising

A more economical and yet a more effective way for a business to advertise is online. The Internet is such an integral part of daily life now that it is hard not to advertise on the World Wide Web. The ways in which a business can advertise online are seemingly endless and in most of the cases free. There are several types of email marketing campaigns, banner advertising, link advertising, websites, and viral marketing. The more a business owner gets involved by reading and collecting information about advertising, the more information about free advertising he gets.

Usually, to engage in a successful email marketing campaign, a business will send past customers an email to announce new products or specials or new services on their website or in their retail store.

Networking

Many business owners engage in strategic networking with other business owners in an effort to advertise their businesses for free. Strategic networking is a way for business owners to meet each other, get the word out about their company, and even to expand their resources and business prospects. In the online business there are also free advertising methods through Forums leaving your signature on posts you submit. You can become easy a member of a Forum community and start posting about discussions of your interest or passion or your expertise.

Social Networking

One of the newest ways to get the word spread out to future customers about your business and successfully advertise is that through social networking. Social networking is much like strategic networking in that it is usually free and occurs through meeting and discussing issues and products. However, social networking is done through modern media such as websites, blogs, and the Internet community. It is highly effective and inexpensive.

Regardless of the method of advertising used, without constant advertising and it doesn’t matter which type or form of advertising you use, there is no way to maintain a business successful. You have to keep your image, your name o your business in the eyes of the public.

Talk to you soon

Anton Winkler


Thursday, September 6, 2007

How Can You Build A List Of Subscribers To Your Site



Today I read an edition from one of the best Internet Marketers Matt Bacak.


According to Matt there are 5 List Building Strategies to get traffic to your site:


These top lists are:


# 1 Joint Ventures

#2 Article writing

#3 Search Engine Traffic

#4 Advertising

#5 Press Releases


Joint Venture


This is the number one to build your list through email Joint Ventures. A Joint Venture Email is when two list owners or list builders agree to introduce each other to their lists.

That means I would send out an email talking about you and say, “Hey look, he or she’s got this great newsletter or great tips and great information. Go here and sign-up for the information.”

At the same time you would send out an email to your list talking about me. That’s the number one best way that he found out to build your list. Here’s why. It’s a massive referral. You find someone with a big list. Or the best way is when you have other list owners and group leaders that are in your niche with a list that is related to yours. You have them send out an email about information you have. You send out an email in return, you can do a trade as an example. You send an email out to your list and tell them about me and I’ll send out an email telling to my list about you and the information you have.


Article writing


The second best way he has found out is Article writing. Article writing in some way can go viral. When writing articles you should write about 300 to 700 words articles and get them out there. Submit to every place you can find on the Internet and there are a lot of them where you can submit it to. For example ezinearticles.com is one. When you submit your article is important to have a link back to your main site or your Power Squeeze page. When someone put your article to their web site they have to keep everything the way that you had it. If someone likes the article they will click on the link at the bottom and go to your page. Sometimes people will put your article with good content to their newsletter or their e-zine, or their blog or even web-site. They have to put your article the same way as it is and this way your article becomes viral.


Search Engine Traffic


The third way to build your list is according to Matt through traffic from search engines.

You can have paid traffic or free traffic. The paid traffic is through pay for clicks or pay-per-click. Free traffic is mostly through search results. When searching for example on Google.com you have on the right hand side ads that you can click on. Those are paid traffic, the advertiser’s pay-per-click. On the left hand side there is the free traffic. The people click on your link which is totally free and are sent directly to your page. The more clicks you get the higher you will rank with your site in search engine results. That’s why Search Engine Traffic is a good way to build your list.


Advertising


When you build up your list through advertising you can advertise in other people’s newsletter, or on other people’s web sites. So when people click on your link they will go directly to your squeeze page and you can let them sign up and capture their information. You also can use small banner ads on other sites and have people go to you site and sign-up. This is a huge market and you can benefit from it through this type of advertising and build your list.


Press Release


Another way to advertise your business is through Press Releases. Through this advertising your article will get into the hands of the media and your public. This type of Press Releases is not like the old ones where you send a printed letter of fax it or mail it to the media. This is a service where you get directly contact to an online newswire service. For example you can sign-up with PRweb.com.

When you submit your article to the newswire service, they distribute your article to their contacts like journalists, analysts, freelance writers, media outlets, newsrooms and media web sites and to syndication network. There are tenth of thousands of contacts where your article goes to. It doesn’t matter where you send your article to make always sure that you link back to your page and get the information from the customer to send him afterwards more information.

Anton Winkler

P.S. The Ultimate Lifestyle Workshop proves to be

The ultimate home business kick in the pants!

Below you will find a students and customers of the

course.

Saturday, August 18, 2007

What Would You Consider To Be the Perfect Business Opportunity?


Dear Reader,


The 9 Dollar Solution System is really one of the greatest business opportunities ever created. We know you might probably have heard claims like this many times before, but by the time you're finished reading through these pages, you'll see by yourself why The 9 Dollar Solution System stands head and shoulders above the rest.

We've been in Direct Response Marketing since 1998 and during that time we've researched and investigated hundreds of different moneymaking opportunities. A few of them were worthwhile, but the majority of them were useless schemes designed by people whose only concern was taking your hard-earned money without having a benefit for you.

Perhaps you've even ordered one or more of these so-called "opportunities", only to find out that what you were promised and what you received were two completely different things and didn’t really match with the reality.

If so, you will find the information we give you in these pages to be a pleasant surprise. We've without overacting taken the best parts of all the legitimate opportunities we found, and combined them with our expertise and knowledge of the Internet, and developed a surefire way for anyone and we mean anyone regardless of their experience to achieve whatever level of wealth they desire. You know that the level of wealth depends on you that means if you have a great vision and stick to it you will get a higher level of wealth but if you have a vision of a lower level you’ll achieve less wealth.

But before you find out more about this incredibly easy money making system, ask yourself this question: What would you consider to be the perfect business opportunity?

Based upon our many years of research and experience, we've found out that all successful business opportunities have the following features in common:

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  • They offer multiple streams of income without limitation!
  • They offer the power to start generating cashflow within just hours of starting!
  • They offer re-occurring income from a single effort (residual income)!
  • They feature products with universal appeal and use!
  • They're simple to understand and easy to work!
  • They can be worked from anywhere and depend only on a computer!
  • They allow you to set your own hours and time schedule!
  • They thrive despite the economy!
  • They offer direct, one-on-one support!
  • They don't take weeks or months to start up!
  • They avoid the problems associated with owning your own traditional business like, employees or overhead!
  • They don't cost an arm and a leg to start!
  • They don't require of personal direct selling!
  • They don't involve stocking or having inventories of products you must sell other people!

Wouldn't you agree that any business opportunity with all of the above characteristics offers you your greatest chance to achieve the kind of wealth everyone dreams of but few ever achieve?

Well, The 9 Dollar Solution System offers you the potential to plug into all of these fantastic features and a whole lot more!

So, why don’t you act now and go to My 9 Dollar Solution site and see with your own eyes the power of that system and the best of all it just cost you a few cups of coffee to read the start-up guide, take this opportunity now because later you may regret your procrastination. If with the information you read convince you, you can sign-up for something greater and live your dream the way you wish.

Friday, August 17, 2007

Be Good And Friendly To Your Clients & You Won’t Loose Them

Have you ever received customer service that was so bad it almost bordered at abuse? You know the kind of treatments some low-paid, uncaring, overworked, and unappreciative company reps mete out to the client: the eye rolling, the shortness on the phone, the deep sigh of the employee when the client needs something to be explained again and again, the chip on the shoulder, and the downright rude comment that “that” (whatever “that” is) is not included within the rep’s job description.

Being good to your clients will ensure that they will stick around; in a day and age where the Internet provides competition – either by virtue of doing many tasks virtually or by enabling vendors and service providers from across the globe to connect with eager clients from all over the world – that has already forced many companies out of business, you have to be wise when it comes to client treatment. You need to understand that without your employees and your clients, you would be unable to sit in your office and keep on the lights or pay for the water bill. Thus, even the most callous customer service phobic will acknowledge the need to be good to your clients.

Doing so is actually easier than you think! For example, your service needs to be easily accessible. Make sure your phone system is up and working, have enough people to answer the telephone, and ensure that in case of messages being left, someone from your company will return the call within 24 hours. Excessive hold times and missed call backs are a first rate complaint that has sent many a potential client seeking out the competition.

Additionally, make sure that your prices are in keeping with the national average. Do not raise rates while failing to raise customer service levels. While rate increases are necessary at times, expecting your clients to stick around if they do not receive added benefits is unrealistic. Soon you will find that they will go elsewhere. Interestingly, most people do not mind paying more for a service, if they perceive that they are receiving more for their money. Failure to provide more for the requested price increase is the great gift that many television cable companies have given to satellite television providers who time and again made the cable companies the butts of their commercials and jokes.

Being good to your clients means keeping your word: if you promise a certain level of customer service, a specific benefit, or simply an in-home appointment to take place between the hours of 8 and 12, make sure you deliver! A client will forgive a call asking to reschedule or expression serious regret at a specific benefit no longer being available and offering a comparable benefit in exchange, but no-call, no-show companies are notorious for losing clients. Be good to your clients & they will stick around! Remember the phrase: “The Customer is always the King.”

Tuesday, August 14, 2007

What is the Purpose of Attending a Seminar?

Dear Friend and Reader,


There is no doubt but in my personal opinion Matt Bacak is the

greatest Internet-Promoter of this Internet-age. Attending his seminars

gives you a lot of ideas who to promote your business and how to get

the attention to your site in the internet network.

He is so explosive with his speeches and convincing the people

how you can make tons of money in the internet and most of all

he is a living example of the success. He not only speaks about

success he’s having success which is more important than any

other speakers or teachers who talk about success but never

has success of his own. You need to hang around with people

who are really successful and not with people who only dream

of success but never had success on its own or never took action.

He showed it in his seminar called the “Internet Millionaire Incubator”

what he held in Singapore. Besides his own convincing speaking he has

always good guest-speakers who are also very convincing about the money-making-

machine of the internet but most of all who have also a lot of success. As a promoter he always selects very successful speakers and marketers for his seminars

who are all living examples of what the internet is capable when you have

the guts and the energy of stepping forward and go with an iron

will your way to the top. But you only can achieve it with the

right entrepreneur’s mindset and positive thinking that you are

able to achieve what your dreams are. In this internet business you always have to go the extra mile for your personal success.

And most important you have to focus on your dream otherwise you

never achieve it. You know what they say…‘The greatest

achievements always take place in the framework of great

expectations’.

So never stop dreaming because when you stop dreaming you cease living.


When knowing Matt he’s such a marvelous guy and so helpful and

engaged to his students and I think it is difficult to find someone

like him in this type of business. He is so convincing of the fact that everyone is able to achieve success even from scratch and even without knowing anything from the media. But certain is you have to focus on your dream and your goals

otherwise you’re not achieving it.

He again showed in his seminar in Singapore what he is capable of and that he is the promoter in the internet business.

If you get a chance I advice you to attend the next time his

seminar and you will also be convinced that he is the greatest

in the internet marketing business.

So, we have talked only of a great marketer but why someone should attend a seminar…

The main reason is learn to know other people…

Get from peers’ valuable information what they are doing and how they are doing it…

You get different opinions on problems you might have...

You learn tactics and strategies from other people who are struggling as you and might have found a solution to certain problems…

Sharing and interchange information…

Built relationship for future JV’s or Affiliates…

Get information about what is new in the market, what works and what doesn’t…

The next time you get an invitation check out if it is something you could be interested in and go there. Besides of all the benefits mentioned above it is an opportunity to relax and get a small wall paper change to your normal work environment. It helps to forget at least for a few days you work and worries.

Talk to you soon,

Anton

P.S. If you like to work from your home without having to leave your secure walls of your house, think about your own home based business you need only a computer and a table, and an internet connection you even can do it in your garage where you can put a table in it and voila, your business is ready do go.

Monday, August 13, 2007

How to Promote an Online Home Based Business

If you are an online home based business owner, you may have one, maybe even 2 products that you sell. One reason many people like a home based business is because it allows them to operate on a small budget, and Google Ad Words now offers a way to place contextualized online ads within that budget. One thing that people just don't realize when they decide to take their home based internet marketing business online is that there's a lot more to it than most people think of it.

Hence SEO is one of the main tools for your websites promotion as well as marketing, when starting a home based internet business. Domain is the name of your online business, and the very first thing you need to have when starting a home based internet business (and any other internet based business as a matter of fact). Looking at the above statistics and statements, you must have gathered a basic picture in your mind on how important SEO can be to your starting a home based internet business.

When starting a home based internet business you will find it very useful to have sub-domains. SEO is a fantastic tool when starting a home based internet business. A SEO can assure you of quite a few things – all acutely crucial while starting a home based internet business.

The first issue is transparency: you might be new to work on the Internet but so are countless numbers of other people who want to start a home based business and are still looking for ideas, you will have a start on these people.

Promoting an online home based business calls for 3 things: increasing traffic to your website, selling goods or services that are worth the money and retaining/adding customers to your customer base or list. With some good research you can find the right affiliate programs for your home based business website and in no time you will be making money simply for referring customers from your website. Affiliate Marketing will continue to draw the attention and be popular with Home Based Business Entrepreneurs. Affiliate marketing is still one of the best and easiest forms to start an online business. Where you can offer and sell products online and earn a commission without having to spent money on a product.

But besides the popularity of Affiliate Marketing, it has to be mentioned that statistics indicate that only 5% of the marketers do make big money. These are just a few of the reasons that you should consider diversifying your online home based business. There are a few ways making money online.

The trick to making your online home based business succeed lies in motivating your visitors to make a purchase, rather than have them just be “tire kickers”.

Another form of making money online is when you have your own product and sell it through affiliates like your own e-Book or having the resell rights for a product and promote it through affiliates.

Talk to you soon

Anton Winkler

P.S. If you like to learn more about residual income go to this site and with only $9 you can learn with the start guide, how to do it.

Monday, August 6, 2007

Is Internet Marketing the Devil in your Computer



Dear Reader and Friend,


The more you navigate in the internet and in Forums, the more opinions about failures home based business owners make, you hear.

What is true and what is false.


Let’s talk about an example in your daily Life.


You just drive in every City of the planet and you will see so many publishing and advertisements on the streets you passing by. In some Cities it is so overwhelming that you feel living in a jungle of advertising placards and posters. You read the posters and the announcements but you really don't bother what the advertisements tell you, you see it, read it and pass by without affecting you.


If you are in your home and look TV you see so many commercials and advertising when watching a movie or any entertainment show. You are so used to it that you don't really care for the announcements and advertisements. On the contrary you take the moment to prepare you a cup of coffee or some snack and when the time of the commercials are over you sit back and enjoy the rest of the show or whatever you are watching to.

So, why is it different when you look to the advertisements on your computer directly in front of you? What is the difference between the advertisements on the streets and on TV's and the advertisements of the internet which is really the same thing with the only difference that these advertisements are on your computer and on a small screen?


Frankly I think the difference is that when you connect to the internet you are looking alone at the advertisements without any distraction and it jumps directly into your eyes saying "make your decision now" and you get kind of scared and don't know what to do. You are alone in front of your computer and wonder what you should do should you take it or leave the site and go to another site. But at the other site you will find the same repeat performance.


So imagine you get fired in your job and you have heard so much about the opportunity of starting with an online business from home or you have a job which you haven't a liking for and you are decided to start from home with your computer an online business. Suddenly you see all the advertisement on every site you jump in and every site promise you the heaven on earth and every site is pushing you and you get a sweet flavor in your mouth when they

Show you a fancy car telling you this can be your own when you subscribe...,

Showing you a plane and telling you to go on vacation when ever you want and feel for it...

Telling you living the life you always have dreamed off...

Telling you to earn money within a few hours or after downloading the software you will start bringing cash flow in...

Now you tell me what impression that makes on you.


Without any doubt the only idea you get is take the credit card out of your purse and buy it because you are in the money ecstasy and you think the only possible way - to get what they offer you - is buying it and that's not all, they push you "if you do not decide now or if you leave the site now you never will come back again to this site" and “hurry because tomorrow the price might change” and you are sitting in front of your computer and sweating and there is nobody to ask what to do either and you make the only feasible decision to buy.


THIS IS CALLED INTERNET MARKETING or some people might see it as the devil in person who persuades you and kicks you and doesn't leave you alone until you buy it.


The same happens with people who are looking for a product to help them to get rid of pain or live healthier or have more energy or what ever the reasons are. They paint you the product in such a way and tell you all the miracle the product does until you buy the product.


This is called the Art of Internet Marketing...


This is the big secret in internet marketing. This is the difference between the poster and TV advertising. You have to convince your customer without any doubt that what you offer is the best choice he has to solve his problem and that's why he should buy...not tomorrow...not the day after tomorrow...no, he has to buy now.


When you have your own business in the internet, you have to convince the people, you try to reach, that you have something that they are looking for and that will help to solve the problem of their needs and wants.


If they are sick and look for a cure, you have to tell them that you have the product they are looking for and that will help them to relieve their pain.


If they are broke, it's your obligation to tell them that you have the solution to their problem and that they become wealthy with the opportunity you are offering them. So when you are starting an online business or home based business selling a product you have to offer it in a way convincing your customer otherwise he will go away from your site.


There are many people out there who don't like this type of talk but in order to have success you have to convince the people without falling in misleading your customers and without telling them lies, you have to be sure that everything you tell is true, the best way is to have some convincing testimonials but even better that you have tested your product by yourself than you will be hundred percent sure of what you are selling and most of all your excitement it will transfer to your customer and he will buy.


If you sell something and offer something with lies your customer never will come back to you again. You have to be serious when starting an online business or any business at all it doesn't matter if online or offline. You have to offer the best service to your customer in order to keep him for a long time or better for ever. These are the customers who will come back again and again.

If you like to learn more about starting your own business visit this web site


Talk to You Soon

Anton Winkler